The camera with the touch screen has been on sale since late August and on their web page they had a special game called "Scale Up Ayase Haruka Touch! Game". Almost 9 million "touches" have been registered until the end of the game and thus they've made the scaled-up Ayase become reality.
Further she promoted the Lumix FX700, "It might have a touchscreen and all that, but it's still very simple to take a picture!"
Reporters eventually asked her again about her rumored relationship with actor Osawa Takao, but Ayase refused responding to any questions related to that rumor.